The last official iRoadTrip interview (for this trip) was interesting. I was able to speak with Brett Hines who heads up the new EcoBoost technology for Ford. This technology is making better fuel economies available and affordable in all vehicle lines – Brett talks about this technology and how its development was accelerated. While we were talking, the fire alarm went off – which apparently happens in the Innovation Lab regularly… listen to how Brett talks about it and relates it to innovation.
While the rest of the iRoadTrip crew was able to enjoy SXSW, I had to drive the Ford Escape back to its home in Detroit. When back at Ford headquarters, I had a chance to sit down with Greg Frenette of the Ford’s Sustainable Technology Division. Greg provides a great overview and then a tour of their garage where I got to see the future of our own garages! Enjoy!
The Garage Tour: Great overview of Ford’s Hydrogen vehicles and the challenges they face – it is amazing that they have 30 hydrogen vehicles on the road today with over 1 million miles! This video focuses on one of these and what they have learned to push these innovations forward.