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	<title>Innovators' Road Trip &#187; Social Media</title>
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	<description>Exploring America's Innovation</description>
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	<itunes:summary>Exploring America&#039;s Innovation</itunes:summary>
	<itunes:author>Innovators&#039; Road Trip</itunes:author>
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		<itunes:email>colin@constructingsocial.com</itunes:email>
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	<itunes:subtitle>Exploring America&#039;s Innovation</itunes:subtitle>
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		<title>Ford&#8217;s Scott Monty on Innovation &amp; Social Media</title>
		<link>http://innovatorsroadtrip.com/2009/03/fords-scott-monty-on-innovation-social-media/</link>
		<comments>http://innovatorsroadtrip.com/2009/03/fords-scott-monty-on-innovation-social-media/#comments</comments>
		<pubDate>Wed, 25 Mar 2009 19:44:18 +0000</pubDate>
		<dc:creator>Colin Browning</dc:creator>
				<category><![CDATA[Michigan]]></category>
		<category><![CDATA[Texas]]></category>
		<category><![CDATA[#sxsw]]></category>
		<category><![CDATA[ford]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[Social Media]]></category>

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		<description><![CDATA[The iRoadTrip team caught up with Scott Monty of Ford at SXSW, who oversees the company&#8217;s social media initiatives.  We had a chance to speak with him about innovation, social media, and his various initiatives and challenges.  While Scott really well articulates the programs he has put together at Ford, I especially liked his [...]]]></description>
			<content:encoded><![CDATA[<p>The iRoadTrip team caught up with <a href="http://www.scottmonty.com/" target="_blank">Scott Monty</a> of <a href="http://www.thefordstory.com/" target="_blank">Ford</a> at <a href="http://sxsw.com/" target="_blank">SXSW</a>, who oversees the company&#8217;s social media initiatives.  We had a chance to speak with him about innovation, social media, and his various initiatives and challenges.  While Scott really well articulates the programs he has put together at Ford, I especially liked his comments on the innovative culture at Ford and its leadership &#8211; enjoy!</p>
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		<title>Cincinnati Enquirer Restructures for Social Media</title>
		<link>http://innovatorsroadtrip.com/2009/03/cincinnati-enquirer-restructures-for-social-media/</link>
		<comments>http://innovatorsroadtrip.com/2009/03/cincinnati-enquirer-restructures-for-social-media/#comments</comments>
		<pubDate>Sat, 14 Mar 2009 03:14:00 +0000</pubDate>
		<dc:creator>Colin Browning</dc:creator>
				<category><![CDATA[Ohio]]></category>
		<category><![CDATA[Cincinnati]]></category>
		<category><![CDATA[Enquirer]]></category>
		<category><![CDATA[Gannett]]></category>
		<category><![CDATA[Restructuring]]></category>
		<category><![CDATA[Social Media]]></category>

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		<description><![CDATA[We were lucky enough to meet with the team from Gannett to talk with them about their recent restructuring to better enable the paper to take advantage of social media.  Enjoy!
/Colin

]]></description>
			<content:encoded><![CDATA[<p>We were lucky enough to meet with the team from Gannett to talk with them about their recent restructuring to better enable the paper to take advantage of social media.  Enjoy!</p>
<p>/Colin</p>
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		<title>Gannett and Cincinnati Enquirer embrace Social Media</title>
		<link>http://innovatorsroadtrip.com/2009/03/gannett-and-cincinnati-enquirer-embrace-social-media/</link>
		<comments>http://innovatorsroadtrip.com/2009/03/gannett-and-cincinnati-enquirer-embrace-social-media/#comments</comments>
		<pubDate>Fri, 13 Mar 2009 22:48:40 +0000</pubDate>
		<dc:creator>jeffcutler</dc:creator>
				<category><![CDATA[Ohio]]></category>
		<category><![CDATA[Cincinnati]]></category>
		<category><![CDATA[Enquirer]]></category>
		<category><![CDATA[Gannett]]></category>
		<category><![CDATA[Social Media]]></category>

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		<description><![CDATA[A snippet of the valuable perspectives the #iroadtrip crew got from the people at Gannett and the Cincinnati Enquirer.
More video and audio to be posted soon.

]]></description>
			<content:encoded><![CDATA[<p>A snippet of the valuable perspectives the #iroadtrip crew got from the people at Gannett and the Cincinnati Enquirer.</p>
<p>More video and audio to be posted soon.</p>
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